Authors, Researchers and Brothers, Chip and Dan Heath share what makes some experiences stand out and become memorable and why others just fade into the past.
MVP International follows the E.P.I.C philosophy laid out in the book, “The Power of Moments” which details the science behind why some moments are so memorable, powerful, and impactful.
When it comes to creating memories that impact us and last,there are 4 key ingredients.
Elevation, such as new sensory experiences.
Pride, such as moments of recognition or being associated with a group, community, or movement that aligns with your values.
Insight, when you see the world in a more clear way and learn something new.
Connection, when you have a moment with others that stands out and forms a deeper bond.
Our experiences are intentionally designed to bring these four elements together in a way that little else can. There are high sensory experiences of traveling to unique destinations with new foods, smells, sights, and sounds. There’s pride in doing something more challenging, engaging, and focused than simply touring. There’s insight in learning new things about the places you go and the people you meet. There’s connection with those you travel with, those you meet, and a new sense of self that you come back with.
When we look back and reflect over what truly makes these insightfully powerful experiences, we recognize it’s the plethora of defining moments that become a normal daily occurrence on one of our experiences.
Simply put, these are peak experiences that no participant forgets!